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John Landt

Technology | Marketing | Digital Content

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About Me

808-651-6288 | Fort Myers, FL | johnlandt@me.com

Professional Summary

  • Multi-talented Strategist with high proficiencies in storytelling, branding, and design. Offering 8+ years of experience generating new creative content.
  • Successful Tech-Savvy Thought-Leader in step to the latest changes in innovation. Excellent insight in identifying problems or opportunities to find the latest solutions to challenges.
  • Proven experience developing user-focused web sites using HTML, CSS, and JavaScript. Translate solutions into code as well as work across many different APIs, third-party integrations, and applications.
WORK HISTORY

➤ Berkshire Hathaway Automotive – Irving, TX | November 2017-Present
Content Management Specialist

  • Manage digital content and customer engagement to support 100+ websites, 400+ social media accounts, and print for internet publications and online videos.
  • Proficient with web production Front-End CMS tools and techniques to create custom content and update sites; HTML, CSS, and knowledge of JavaScript.
  • Deliver heat map data visualization information and configure Google analytics for traffic tracking.
  • Complete various duties and projects as assigned, including web requests, eBlast creations and submissions, newsletters, research pages, template development, compliance issues and SEO projects.
  • Proactively communicate with all dealership representatives to coordinate any modifications and changes on websites.
  • Apply the overall workflow between all departments to ensure deliverables are completed ahead of or within the specified timeline to meet tight deadlines.

➤ Webmaster | June 2012 – November 2017
Freelance Web Consultant 

  • Major Companies Includes: AMERICAN HEART ASSOCIATION a FORBES Top Charity Company + GREY STAR winner of the PERE Global Award
  • Offered exceptional digital services to various clients: website creation, content management, auditing websites and internet marketing.
  • Possess the ability to use Front End Development to create custom content and update Sites, HTML & CSS, and Cobalt Apps.
  • Professional implementation of web content via a Content Management System (CMS), Product Design Platform (PDP) & Customer Relationship Management (CRM): DDC, CDK, Dealer Socket, MarketOnce, ASP.Net, Oracle Enterprise, Shopify E-Commerce, Magneto E-Commerce, WordPress, SiteCore, Catia, SDRC, ImageWare, and AutoCad.
  • Adobe Design Premium: employed graphic modifications for creating, delivering, and implementing webpage content and for copy writing, editing, and proofing.
  • Web Site Hosting, GoDaddy, Siteground, WPEngine, Web Hosting Hub, Domains, SSL Certificates, Database, C-Panel.
  • Install and Configure Web Site Templates, Plugins, Apps, APIs, and CDN.
  • Utilized marketing initiatives across multiple digital platforms, including social media, web analytics, search engine optimization (SEO), pay per click, and e-mail marketing by creating e-Blasts and developing lists to generate prospective leads.

➤ CAD Operator | March 2006 – March 2007
Shure, Niles, IL

➤ Product Design (Engineer) | June 2000 – September 2005
Nishikawa Standard Company, Novi, MI

➤ Design Leader & Instructor | September 1998 – June 2000
Luna Technical Services, Livonia, MI

EDUCATION

Master of Science: Internet Marketing
Full Sail University – Winter Park, FL

Bachelor of Science: Human Development
Hope International University – Fullerton, CA

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John Landt · 5 Latest Portfolio Posts

  • Berkshire Hathaway Automotive | eBlast
  • Grey Star | Web Pages
  • VoiceCry | Business Cards
  • American Heart Association | Web Pages
  • VoiceCry | Website

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